Why Customers are Choosing Smart Vision

Smart Vision Exams: Customers’ Safety Pick

Customers are choosing Smart Vision Exams because of how quick, easy, and safe our exams feel each visit.

We surveyed 500 customers over the Pandemic Period (March 2020 – September 2020) to hear how safe they feel using Smart Vision Exams during COVID. We wanted to share what our customers are saying and show how we have a top NPS for our industry.


Graphic showing data on how customers feel regarding safety during exams

Graphic of our NPS Score

A series of reviews from customers


 


Case Study: Detecting Amblyopia with Telemedicine

Due to the pandemic, the healthcare industry is going through a dramatic acceleration through dispersion. The dispersion of care is now being delivered everywhere from the doctor’s office, patient’s home, pharmacies, emergent care centers, retail locations, community centers, and other various locations. Patients now have more choices to pick a safe and convenient location to receive their care. In this case, we want to demonstrate how a late amblyopia patient was discovered in an optical retail location.

SVOne wavefront refraction technology has the ability to detect signs of amblyopia, also known more commonly as the “lazy eye.”  In this case, we demonstrate how optometrists and ophthalmologists use Smart Vision Labs’ telemedicine platform to detect signs of amblyopia and send a patient in for an in-person comprehensive eye exam.

Case Study: Amblyopia in a Younger Patient

The patient is a younger person in her late twenties visiting one of SVL’s partner eyewear retail locations during November, 2020. She went through the wavefront refraction test, and the data was reviewed by a license ophthalmologist. The doctor noticed the patient has an unbalanced visual acuity, left eye with significant astigmatism, and history of poor vision in left eye since childhood. The doctor was then able to refer the patient for amblyopia evaluation.

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Capture More Customers During the Pandemic

Smart Vision Exams allows you to integrate vision exams into your store and helps you capture more customers to boost your glasses sales.

Smart Vision Exams allow small businesses to thrive and respond to demand during COVID-19. Learn why Spyglass Eyewear, a small New Hampshire business, decided Smart Vision was the right choice for them and how it’s affected their capture rate for customers. 

Simple. Accurate. And a product with a high capture rate. 

When asked about how Smart Vision Exams integrated into his new business, these were the words the owner of Spyglass Eyewear used to describe our vision exams. 

“It’s fabulous,” said their owner. “We’ve never had a remake, never had an issue with the prescription. People love this technology.”

Since integrating Smart Vision Exams, Spyglass Eyewear has been able to take advantage of doctors’ months-long backlogs to provide quick vision exams to customers who are on the go—and with that, he’s been able to capture them as customers for his custom frames business. 

According to their owner, 80%-90% of customers who take a Smart Vision Exam make a glasses purchase at his store. For a small business like Spyglass Eyewear, this was huge. 

Why Spyglass Eyewear Chose Smart Vision

Spyglass Eyewear first knew they wanted to integrate Smart Vision Exams when they were looking for a cost-effective but efficient solution to providing glasses prescriptions.  “This is like a godsend,” said their owner. With COVID-19, it felt like a level playing field for a new business like them to open up into. Spyglass Eyewear wanted to start a shop where they could sell their own brand of frames and prescriptions to go with it, but they didn’t want to invest in the startup costs to have traditional eye exams. And then they found Smart Vision. 

“When people see it, they notice the simplicity and the accuracy. Everybody loves it, whether they’re 21 or 74,” their owner said. “It was a godsend, and for the investment I made, it’s been awesome.”

Interested in integrating Smart Vision? Learn more about our offerings here.


Autorefractor Accuracy in Children

As nearsightedness spreads to younger generations, autorefractors are now at the forefront of detecting early signs of myopia.

 

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As technology increasingly becomes a part of our everyday lives, myopia (nearsightedness) is on the rise, particularly in pediatric populations. According to the American Optometrists Association, 1 in 4 parents have reported that their child has the condition. Now more than ever, it’s important to check on your child’s vision health. 

Nearsightedness affects nearly 2.6 billion people worldwide and occurs when the eye becomes deformed. While its effects may be hard to reverse, myopia can be easily detected by getting your eyes checked for refraction errors. Lengthy eye exams can be difficult for children to sit through, but autorefractors (AR) now offer an easy solution. With autorefractors, we can now detect refraction errors in children in as short as five minutes.

graph_pediatricsA recent 2020 literature review conducted by Lorri Wilson M.D. and others evaluated over 15 studies that tested the accuracy of autorefractor measurements as compared to more traditional retinoscopy. The study investigated findings in both cycloplegic (eyes paralyzed for the measurement) and noncycloplegic conditions for children. 

In noncycloplegic environments, only SVOne and Grand Seiko WAM were able to produce a mean difference in spherical equivalent or sphere of less than 0.25 diopters (D) from cycloplegic retinoscopy results. These devices are able to so closely reproduce these results due to their open channel design during refraction. This design allows them to then reduce accommodation errors. 

Autorefractors are a quick and accurate solution to the growing demand for eye checkups for children. With this device, we’re now able reproduce clinically accurate measurements in short amounts of time. This technology will allow us to widely test large pediatric populations in anywhere from schools to remote rural areas. 

Learn more about the SVOne autorefractor and how you can integrate this technology, and click here to read more from Lorri Wilson M.D.’s literature review.


Adapting Your Store's Vision Exams for COVID-19

How you can change your store model to safely administer vision exams during COVID-19

Learn how to adapt your store model to keep your staff and customers safe. We spoke with Lumos Optical to hear about the steps they’re taking to safely provide vision exams. 

Many small businesses around the country have been struggling with reopening their stores safely and avoiding overcrowded their shops. For glasses stores and optometrist practices, this can be especially hard to navigate because of up close vision exams and glasses frames tried on by many different customers.

Lumos Optical had their grand opening on May 1st when the country was seeing COVID-19 cases back on the rise. Despite their unconventional opening, vision exams have become their most popular service. They’ve created a store model that allows them to keep selling while keeping their staff and customers safe. 

Safety Practices – Introducing the Appointment Based Model

To help handle their popularity, Lumos has been taking extra steps to ensure they’re staying safe. In addition to requiring masks and wiping down all glasses between use, they’ve decided to introduce an appointment-based model to their store

“We’ve had to adapt our business model because of COVID,” Lumos said. “We are appointment-based only instead of being open to the public. This allows us to clean and sanitize between each visit.”

Requiring appointments can help reduce crowded stores and give customers the peace of mind when shopping in person.

Lumos Optical and Smart Vision Labs

The store owners chose to integrate the SVOne into their business model early on. “We knew from the beginning that we wanted to integrate Smart Vision Labs,” they said. With Smart Vision Exams, Lumos Optical has seen increases in sales and become a one-stop glasses destination.

For many doctor’s offices, COVID-19 has created an appointment backlog and patients are less likely want in-person exams. The SVOne allows stores to help customers to renew prescriptions quickly and safely. “We didn’t know how popular the Smart Vision Exam was going to be. During our first month, we realized that the majority of appointments made were for vision exams. We saw an overwhelming number of appointments for the vision exam for people coming out of quarantine.”

Learn more about integrating Smart Vision Exams into your store and contact us find out more how the SVOne can help you increase vision exams and sales during COVID-19.


The Socially Distanced Vision Exam

Introducing the Socially Distanced Vision Exam

Smart Vision Exams are an easy addition to any glasses store to make your shop a one-stop destination. We spoke with Salem Opticals in North Carolina to get tips on operating your business during COVID-19 and how Smart Vision Exams have been helping them to drive up business and increase vision exams.

COVID-19 has been hitting small businesses across the country, with an average of 31.4% of business owners saying it will be six months before things go back to normal. But some Smart Vision users have been able to make lemonade out of lemons and have been seeing their number of vision exams go up since reopening. 

For Salem Opticals in North Carolina, they’ve seen a huge surge in exams since reopening. “Doctors have backlogs for anywhere up to four months now because of COVID,” the store owner said. “With the SVOne, we’ve been able to take in more customers with the quick service. Before we were only doing 1-2 vision exams per day. Now, we have anywhere between 8-12.”

Working long days from home can mean staring at the computer screen for up to eight hours everyday. Glasses wearers looking to renew their prescriptions find themselves waiting anywhere from a month upwards to schedule an appointment. With the SVOne, your store can become a one-stop destination where customers can get their prescription renewed and snag a new pair of glasses—all in one day! 

Safety Tips for Your Store

Salem Opticals also shared some of their tips for operating safely during the pandemic:

  1. Make sure to follow all CDC guidelines and local/state regulations.
  2. Follow social distancing recommendations and ask that all your customers and staff wear masks indoors!
  3. Disinfect all equipment (including the SVOne!) as well as all frames that customers try on and touch to keep down the chances of the spread of infection!

Integrate the SVOne today and start administering Smart Vision Exams in your store. “People are open and responsive to Smart Vision exams because they’re short and not in your face. Customers always come out happy.”


Smart Vision Exam Demo

How to run a refraction exam during a pandemic? A few key points to remember

  1. Wear a face mask and gloves during the exam
  2. Use alcohol wipes to clean the device (including the eye cup) after each patient
  3. Keep 6 feet of physical distance between store employees and patients

Make sure to watch our training video for more details!


Best Practices for Telemedicine Prescribing

Get ready to learn from veteran Doctor and legal expert, Dr. David Silverman on telemedicine platform best practices and prescribing.

Dr. Silverman takes a deep dive into the language and best practices to communicate with doctors and technicians on the Smart Vision Labs telemedicine platform.

About Dr. David Silverman, M.D., Esq.

Dr. Silverman, M.D., Esq. is a Board Certified Ophthalmologist and active fellow of the American Academy of Ophthalmology. He has practiced Ophthalmology for over two decades; since completing his Residency at the University of Texas Medical Branch in Galveston, Texas in 1992.

Graduating Magna cum Laude with a degree in Cellular Molecular Biology, Dr. Silverman then attended Eastern Virginia Medical School in Norfolk, Virginia where he graduated with Honors. He then completed a year of training in Internal Medicine at the Greater Baltimore Medical Center before entering and completing his Ophthalmology residency.

Later in his career, Dr. Silverman found that he enjoyed moonlighting as a professor at a local university where he taught Human Anatomy and Physiology courses to aspiring doctors and nurses. This helped him rediscover his love for teaching, and he joined the faculty at the University of Kansas Medical Center so that he could help teach the ophthalmologists of tomorrow.

Most recently, Dr. Silverman returned to private practice, and he is now a member of the Eye Clinic and Laser Institute in the Space Coast region of Florida.


The Art of Prescribing with Telemedicine

The Art of Prescribing with Telemedicine

Are you interested in the process of how our prescriptions get calculated?

Learn from one of the experts! Dr. Lacey Dustin, analyzes different patient data and prescribes based on her years of practice. We cover extended examples from high minus patients to comprehensive referral.

About Dr. Lacey Dustin, OD

Since 2011, Lacey Dustin, O.D. has been providing care for approximately 100 patients per week of all ages at Harlem Vision Center, a busy clinic in an urban setting. At this location, she practices full-scope optometry with specialties including glaucoma management, diabetic ocular manifestations, cataract pre-operative and post-operative care along side of ophthalmology as well as refraction and contact lens fittings.

Lacey Dustin, O.D. received her doctorate degree from the State University of New York College of Optometry and a Bachelor of Science from the State University of New York at Geneseo, Magna Cum Laude. Dr. Dustin also completed additional training as an optometry extern at Wenzhou Medical Hospital in China as well as Brooklyn Veterans Hospital in New York. She has done an array of volunteer work such as an optometric mission trip to El Salvador and has served providing care to the athletes in The Special Olympics.

We are delighted and lucky to be able to work alongside of her.


The Telemedicine Advantage

The Telemedicine Advantage in Optometry

In the last two weeks, we have been asked by many optometrists and Ophthalmologists on how to run telemedicine for their practices. They are looking for solutions to help them deliver service to patients during and post pandemic.

Dr. Tihomira Petkova is an optometrist and vision scientist with deep clinical experience. During this webinar she discusses the advantages of using telemedicine in optometry.

Take a look at the webinar with Dr. Petkova: Here